Our Story
"When we develop a new flavor or refine an existing favorite, we sample thousands of ingredients. We only know we’ve found the right one when it completely stands out, commands the palate, and delivers a taste sensation that leaves you wanting more. Try it once, and you’ll know."
For 35 years, creating luxurious beverages hasn't just been our business, it has been our family passion. What began as a quest to craft a singular, extraordinary specialty drink for our own coffee shops quickly evolved into a full-time dedication to flavor innovation. Today, we are proud to produce what we truly believe are the most luxurious, craveable drink mixes on the planet.
We don’t believe in shortcuts. We set out to redefine the standard for premium beverage bases, and more than two decades later, that uncompromised commitment to quality still guides every single blend we create.
The Pillars of Our Family Business
Our roots are in the specialty coffee industry. We understand the daily demands of a busy café and the high expectations of discerning customers because we lived it ourselves. Every mix we make is born from real-world experience.
We meticulously seek out and test thousands of individual components to create multi-dimensional flavor profiles. If an ingredient doesn't provide a profoundly rich, unforgettable experience, it doesn't make it into our bags.
For over 35 years, we have kept our production domestic. We are deeply committed to manufacturing all of our premium mixes right here in the United States, actively supporting and collaborating with local businesses to strengthen our communities.
True luxury extends beyond the product to how we treat people. We pride ourselves on delivering the best customer service in the industry. When you call us during business hours, a real person answers the phone—no automated mazes, no voice mail loops. Just genuine, direct support from our family to yours.
From Nata'le Coffee to Cool Capp
The Legend of Finnegan
Our journey began 35 years ago behind the busy espresso bars of Nata'le Coffee, where we also operated as a specialty coffee roaster and lived the daily cafe culture. When we transitioned that real-world experience into high-volume manufacturing and launched Cool Capp, Finnegan was born.
Featured as the proud centerpiece of our official logo, he represents the premium, welcoming spirit of our complete beverage mixes. To give him his iconic charm, he was sketched to life by a veteran of the Disney animation studios, standing as a timeless seal of quality on every batch we make.
